WHAT IS SEO?
Getting Found Online
Search Engine Optimization improves your website so it ranks higher in search results. We cover on-page, off-page, and technical SEO services to build a strong online presence for your firm.


WHY SEO MATTERS
Visibility Drives Growth
If your firm is not showing up in search results, you are losing business. Strong SEO puts you in front of the right clients at exactly the right time.
WHAT WE DO FOR SEO & GEO SERVICES
We provide comprehensive SEO and GEO strategies built specifically for architects, commercial contractors, engineers, MEPs, and home builders.

WHAT IS GEO?
AI-Powered Discovery
Generative Engine Optimization (GEO) structures your website content so generative AI platforms like ChatGPT, Claude, and Gemini can accurately discover, understand, and recommend your firm.
AI IS CHANGING SEARCH
Stay Ahead Always
More clients are using AI to find service providers. If your site is not optimized for AI discovery, you are invisible to a growing part of your market.

Brantley’s developers have deep industry knowledge of SEO for general contractors and the building industry and applied everything in their toolkit as part of our complete website build for Magnico, driving organic traffic to the site and boosting Magnico’s visibility across the web.


As part of Black Creek Builders’ complete site renovation, we maximized their SEO through strategic design including carefully managed metadata, URL and image optimization, and keyword integration.


Working with Gilbert’s existing site, we ran an in-depth SEO analysis to pinpoint opportunities for improvement. Our copywriting team updated text and developed new language across the website to meet SEO-boosting word counts and seamlessly integrate critical keywords.

Our SEO & GEO Process
We begin by getting to know your business, your target audience, the markets you serve, the services you offer, and the locations where you operate. This foundation shapes everything that follows.
Drawing on our deep knowledge of the building industry, we identify the keywords, phrases, and content topics that will boost your visibility in both traditional search engines and AI-powered discovery tools. We look at page topics, localization, competitor websites, and emerging AI search patterns.
We share our findings with you, including search volume and competition data for each term, to make sure every keyword accurately represents your business and aligns with your goals before we move forward.
Our copywriters naturally integrate your chosen terms into the site's existing copy through thoughtful additions and updates, keeping the language authentic while strengthening your search and AI visibility.
We set up metadata, create alt image text, ensure fast page load times, and confirm mobile-friendliness. We also structure your content with AI readability in mind, using clear formatting, authoritative language, and well-organized page architecture that AI tools can easily interpret and surface.
SEO and GEO services are never set-and-forget. We continuously monitor your performance, watch for shifts in search trends and AI behavior, and keep tweaking and refining to maintain and grow your visibility over time.
Services Offered
Logos, Branding & Collateral
Our brand speaks volumes, so make sure it’s sending the right message. From logos and branding to marketing collateral, our experienced team creates fresh, professional designs that accurately represent your company and leave a lasting impression.
- Logos
- Company Naming
- Email Signatures
- Folders
- Tri-folds
- Brochures
- Letterhead
- Brand Guidelines [Primary & Secondary Colors, Typography, Style Guide]
- Business Cards
- Bi-folds
- Tradeshow Items
- Job Site Signs

Website Design
We work closely with clients to create custom websites that build customer connections and strengthen reputations through thoughtful design, graphics, and copy; all within a responsive, mobile-optimized experience.
- Design & Layout
- Wireframe
- Development & Coding
- Copywriting
- Infographics
- Project Portfolio
- Careers & Recruitment
- Blogs / News / Insights
- Technical Optimization
- ADA & CCPA Compliance
- Launch
- Hosting

SEO & GEO
Search Engine Optimization, AI Optimization, and Generative Engine Optimization are key to a strong online presence. We help clients improve visibility through strategic optimization, authentic content, analytics, and ongoing maintenance designed to keep your business competitive online.
- Search Engine Optimization
- AI Optimization
- On-Page SEO
- Off-Page SEO
- Technical SEO
- Keyword Analysis & Planning
- Keyword Integration

Proposal Templates & SOQs
Brantley Agency helps keep your brand consistent and professional with designed proposal templates, SOQs, and other custom business templates tailored to your specific needs.
- Proposal Templates
- SOQ’s
- Powerpoint Templates/Master Slides
- New Client Packets
- One-Sheets
- Resume Templates

Social Media Management
A strong social media strategy starts with your goals. Whether you’re focused on recruiting, lead generation, culture, or building a presence from scratch, we help grow your social media with minimal effort.
- Social Media Templates
- Project Highlights
- Employee Profiles
- Thought Leadership
- Blog Posts

Email Marketing & Press Releases
Effective email marketing and press releases keep your audience informed and your brand top of mind. We create strategic communications that build credibility and keep your messaging consistent.
- Email List Creation
- Newsletters
- Thought Leadership
- CRM Templates
- Press Releases

Markets Served
Architects
While understanding the importance of design, Brantley helps you shine
a spotlight on your skills and expertise.
Commercial Contractors
Highlighting your skills and experience, we help you target ideal markets
and connect with clients.
Engineers
We create modern, professional marketing materials that
showcase your knowledge and expertise.
Home Builders
We help you generate leads and educate customers
throughout the entire home building process.
MEPs
We’re experts in MEP marketing and we understand how to effectively
showcase your skills to existing and potential customers